While Dubai is famous for a number of things, if there’s one thing that instantly comes to mind when we talk about the city of gold, it is its luxury lifestyle.
With its skyline dinners, private beach clubs, incredible shopping experiences, lavish events, world-class hotels and resorts, and whatnot, Dubai doesn’t do ordinary.
Much of what we associate with Dubai’s luxury scene today?
You and I have probably seen it first on an influencer’s feed.
Luxury lifestyle influencers in Dubai create content centered around everything that defines luxury in the city. They share their everyday moments and lifestyle like-
- Rooftop breakfast spreads overlooking the Burj Khalifa
- Laid-back afternoons on yachts along the Dubai Marina
- Weekly Pilates sessions inside mirrored, members-only studios
- Invitations to private brand previews inside The Dubai Mall’s Fashion Avenue
- Staycations at resorts where they have breakfast in the infinity pool
From the way they decorate their homes to the cafes they generally visit, it usually sets the tone for what’s considered stylish and desirable.
Through the effort to resemble admired people and how relatable they feel, audiences tend to buy similar products and experience similar things, and places that these Dubai luxury lifestyle influencers visit and consume.
With such an ability to influence perception and shape consumer habits, luxury brands across the UAE partner with these influencers to gain their audiences’ attention, increase visibility, and, above everything, place themselves in front of their precise target audience.
As a matter of course, our leading influencer marketing agency in Dubai has compiled and curated a list of the top Emirati luxury lifestyle influencers for your brand to partner with.
List of the Best Luxury Lifestyle Influencers in Middle East
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![Reem Khabbazeh]()
1. Reem Khabbazeh
Followers: 6.5 MEngagement Rate: 1.38%About the Creator:
Reem Khabbazeh is one of the top luxury lifestyle influencers in Dubai, UAE. Reem showcases her luxury lifestyle in UAE by presenting her travel escapades, fashion and beauty content, and the happenings of her day-to-day lifestyle, i.e., attending high-end events and parties. She has been awarded the “Most Influential Social Personality of the Middle East” at the 6th WIBA Awards. Reem has also been featured in prestigious media outlets like Arab News, Grazia, Emirates Woman, and Haya Magazine.
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2. Jwana Karim
![Jwana Karim]()
Followers: 4 MEngagement Rate: 0.37%About the Creator:
Jwana Karim was born in Iraq, raised in Sweden, and has now come to become one of the premium lifestyle content creators in Dubai. The creator showcases her luxury lifestyle in Dubai, sharing her travel experiences in her private jet and exotic getaways in places like London, Paris, Mykonos, Monaco, etc. Jwana also shares content of exclusive and networking events like Cannes and many of Dubai’s top galas, where she was seen photographed with A-list celebs and dignitaries. Jwana partners with high-end brands like Dior, Audemars Piguet, Schiaparelli, and Richard Mille.
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3. Tony Kairouz
![Tony Kairouz]()
Followers: 3.1 MEngagement Rate: 4.94%About the Creator:
Tony Kairouz is one of the best luxury lifestyle influencers in Middle East, known for creating content around exclusive travel, high-end automobiles, and luxury lifestyle. He shares his travel escapades of high-end destinations like the Maldives, Singapore, Indonesia, and exclusive hotel & resort stays with poolside experiences, private yachts, and many more. Tony has also won the award of "Best Influencer in Middle East for Automotive" in 2024.
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4. Shaima Hormillosa
![Shaima Hormillosa]()
Followers: 2.7 MEngagement Rate: 1.56%About the Creator:
Shaima Hormillosa is one of the top Dubai-based luxury lifestyle influencers. While her overall lifestyle is broad-spectrum, she is best known for her content around luxury fashion and fitness. Shaima was awarded by Filmfare Middle East as Luxury Lifestyle Influencer of the Year in 2024 and Top Female Fashion Influencer in 2023. She has worked with brands like Microsoft, Nudestix, Lancôme, MAC, and Huda Beauty in the UAE market.
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5. Büşra Duran Gündüz
![Büşra Duran Gündüz]()
Followers: 2.3 MEngagement Rate: 1.14%About the Creator:
Busra Duran Gunduz is a Turkish-born and has now become one of the best luxury lifestyle influencers in UAE. Her luxury travel content is beyond amazing, with stunning visuals, scenic views and unbelievably beautiful experiences. Busra has been featured in renowned media outlets like The Guardian, Mynet, Turkish media, and more. She has also worked with brands like Accor, Marriott, APM Monaco, Radisson, Apparel Group, Foreo, Pixi, Yas Island, and more.
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6. Duolikun Saimure
![Duolikun Saimure]()
Followers: 1.3 MEngagement Rate: 5.51%About the Creator:
Being one of the leading luxury lifestyle influencers on Instagram in Dubai, Duolikun Saimure is famous for her high-fashion imagery, luxe travel escapades, glamorous events, and editorial-style content supporting her SD Luxury Magazine brand. She has also shared her red-carpet moments at events like Dubai Fashion Weeks and high-profile galas as a VIP and judge across more than 200 international events. Duolikun has won many prestigious awards over the years, such as the Best Media Personality of the Year at the Golden Wings Awards 2023 in Dubai’s Armani Hotel at Burj Khalifa.
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7. Fawad Ali
![Fawad Ali]()
Followers: 1 MEngagement Rate: 5.28%About the Creator:
Fawad Ali openly shares his luxury lifestyle with his audience on Instagram. The creator showcases opulent living in top-tier hotels, Michelin-starred restaurants, private jet trips, high-end resorts, and exotic travel destinations. With his content around high-end fashion & personal style, Fawad Ali has become one of the elite lifestyle influencers in Dubai. He has worked with luxury hotels, restaurants, automotive brands, fragrance houses, and more across the UAE.
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8. Alfredo Barulli
![Alfredo Barulli]()
Followers: 1 MEngagement Rate: 5.53%About the Creator:
Alfredo Barulli is one of the famous Emirati luxury lifestyle influencers residing in Dubai. On his Instagram, he frequently showcases staycations at premium resorts, daily meals at Michelin-star restaurants while showcasing his gourmet experience, and exclusive hotels globally. He is also the co-founder of 10X Experts Agency, a VIP publicity firm based in the Burj Khalifa that serves luxury brands, entrepreneurs, and hotel groups.
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9. Jumana Abubaker
![Jumana Abubaker]()
Followers: 266kEngagement Rate: 4.08%About the Creator:
Jumana Abubaker, one of the well-known UAE luxury lifestyle influencers, is famous for her content around beauty, wellness, fashion, and overall lifestyle in the city of gold. One of her core contents is premium self-care, where she focuses on the fact of luxury and wellness. Jumana also attends high-end events with brands like Tiffany, RORA, Dior, and more. She also shares her travel experiences of places like Copenhagen, Paris, Bali, Disneyland, and many more.
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10. Enri Carmody
![Enri Carmody]()
Followers: 251kEngagement Rate: 5.29%About the Creator:
Enri Carmody is one of the leading high-end lifestyle influencers in Dubai. With her daily content around fashion, beauty, shopping, travel, family, and home life, Enri showcases her complete luxury life on Instagram. Her content is around outfit diaries, shopping excursions, and intimate family moments that tend to build aspirational living. Every now and then, Enri attends premium events with brands like Bvlgari, Dior, Huda Beauty, and more.
Wrapping Up
The UAE luxury lifestyle market is set to grow by leaps and bounds, and brands across the entire industry in the region are turning to the top luxury lifestyle influencers in Dubai, UAE, for better product placement, thereby gaining access to a highly targeted and engaged audience.
