Saudi Arabia has always been a country rich in culture, where hospitality is a way of life, which means food is a big part of the said culture. Be it a shared platter of kabsa at a family gathering or Arabic coffee served with dates, meals in Saudi homes are full of warmth, generosity, and connection.
But over the years, the country’s food scene has expanded beyond tradition. With a growing population of young, social media-savvy users and a rising appetite for global cuisines, Saudi Arabia has seen a boom in new restaurants, cafes, food trucks, home-based bakers, and local brands.
But such a shift is not only about the change in what people eat, but how they discover food.
Today, 68% of respondents in a survey felt their dining decisions were influenced by ‘social foodies’, i.e., food influencers in Saudi Arabia. (Arab News)
These Saudi Arabia’s food influencers have built a community over the years by providing content like sharing easy recipes from their kitchens, giving honest reviews of new restaurants and cafes, and spotlighting hidden gems that locals might not even know about. Some focus on street food, others on fine dining or home-cooked meals, but all of them bring personality and local flavor to their content.
More importantly, they’ve become a go-to channel for restaurants and food brands in Saudi Arabia looking to reach their audience. Why? Because people trust them. They speak the local language, they share honest opinions, and they know how to connect in a way that feels real talking about food.
That said, if you are a brand planning to partner with a food influencer in Saudi Arabia for better product placement and gain an edge in the market, here is a list of the best food influencers in Saudi Arabia compiled by the experts of the top influencer marketing agency in Saudi Arabia after thorough research and review.
List of the Best Food Instagrammers in Saudi Arabia
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1. Hisham Baeshen
Followers: 4.9 MEngagement Rate: 0.23%About the Creator:
Hisham Baeshen is a popular Saudi chef and food content creator. His Instagram is filled with quick, easy-to-follow recipes, which display traditional Saudi dishes. He stresses the importance of using quality ingredients and shares tips to make dishes flavorful and authentic. He has worked with brands like Aloula, Almarai, Alyoum, etc. He has served as a guest judge on Top Chef Middle East and has participated in interviews on regional channels such as Al Arabiya, MBC, and CBC.
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2. Bibi Alabdulmohsen
Followers: 2.8 MEngagement Rate: 2.23%About the Creator:
Bibi Alabulmohsen is a famous Kuwaiti influencer based in Saudi Arabia. While she is best known for her fashion, beauty, and lifestyle content, Bibi also delves into the space of food in Saudi Arabia. She has collaborated with brands like Hectare’s, Ocean Basket Kuwait, Tabasco, Riva Fashion, NU, IKEA, and 965 Outlet Expo. In January 2024, she received an award at the Joy Awards. She has also participated in interviews, such as her appearance on "#ABtalks," where she discusses personal experiences and perspectives.
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3. Wejdan Mohammad
Followers: 2.2 MEngagement Rate: 3.4%About the Creator:
Wejdan Mohammad is a Saudi chef and a top food influencer based in Jeddah, Saudi Arabia. She shares a variety of recipes on her Instagram, including traditional Saudi dishes like Mthreya and Fatteh Warak Enab, as well as international favorites such as Chinese orange chicken, pancakes, and cinnamon rolls. Her content is known for being easy to follow, with detailed instructions that help her audience recreate the dishes at home.
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4. Ahmed Aziz
Followers: 2 MEngagement Rate: 4.57%About the Creator:
Ahmed Aziz is a well-known Saudi chef and the best food content creator based in Jeddah, Saudi Arabia. His content usually focuses on food recipes, cooking tutorials, and event promotions. He shares a variety of recipes, like traditional Saudi dishes and international cuisines. Some of his famous content are the recipes of Chocolate Pecans, Broccoli & Potato Salad, Elham's Kabsa, etc. He has worked with brands like ABYAT KSA, Motorola, Almarai, etc.
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5. Mr. Shanab
Followers: 1.8 MEngagement Rate: 2.07%About the Creator:
Mr. MrSnbs is a popular Saudi content creator who shares a variety of entertaining videos, including food challenges and pranks. Mr. Snbs continues to captivate his audience with unique and unconventional food experiments. For instance, he recently posted a video where he combines traditional Saudi dishes with unexpected ingredients, such as Nutella, to create surprising flavor combinations. These daring culinary experiments have sparked both amusement and curiosity among his followers, showcasing his willingness to push the boundaries of traditional cuisine.
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6. Foodacity
Followers: 137kEngagement Rate: 1.31%About the Creator:
Foodacity is a well-known food influencer in Riyadh, Saudi Arabia. Foodacity shares content like recipes, restaurant reviews, and food experiments. The name "Foodacity" is a playful twist on the word "audacity," reflecting the creator's bold approach to food content. One of the standout posts on Foodacity's Instagram is a reel featuring Butter Chicken Masala, showcasing a collaboration with Al Dante. This post displays the rich flavors and creamy texture of the dish, hooking viewers with its vibrant visuals and detailed preparation steps.
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7. Foodies of KSA
Followers: 31.3kEngagement Rate: 3.24%About the Creator:
Foodies Of KSA is a popular food and travel influencer duo of Sara and Faisal based in Riyadh, Saudi Arabia. Usually, their content focuses on showcasing the diverse culinary landscape of Saudi Arabia. Their recent post features a Mangalorean Grilled Chicken, a flavorful dish from the coastal region of Karnataka, India. This content emphasizes their appreciation for regional cuisines and their ability to bring global flavors to their audience.
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8. ꜰᴏᴏᴅɪᴇꜱ 'ʀ' ᴜꜱ ᴋꜱᴀ
Followers: 29.3kEngagement Rate: 8.66%About the Creator:
Foodies ‘R’ Us KSA is a food channel based in Riyadh and Bahrain, and is managed by the couple Wafa & Aly. They focus on food blogging and possess immense dessert expertise. The duo aims to explore and showcase the best culinary experiences in their region. They review new restaurants, their menus, dishes, ambiance, service, and then they unanimously provide a rating to the restaurant.
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9. Shayne Haridas
Followers: 14.8kEngagement Rate: 3.82%About the Creator:
Shayne Haridas is a prominent food content creator based in Saudi Arabia's Eastern Province and is also a restaurant critic. Raised in a South Indian household and having lived in cities like London, Dubai, and various parts of Saudi Arabia, Shayne brings a diverse cultural perspective to his culinary explorations. His passion lies in discovering and sharing the rich tapestry of flavors that different cultures offer. On his Instagram, Shayne provides honest restaurant reviews, displaying both popular and hidden gems across Saudi Arabia, Bahrain, and India.
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10. Sara Mulla
Followers: 12.4kEngagement Rate: 0.88%About the Creator:
Sara Mulla is a Saudi food blogger and content creator. She shares honest restaurant reviews, recipes, and travel experiences with her audience. Sara has been recognized among the top food influencers in Saudi Arabia, pinpointing her influence in the region's food scene. The creator also aims to share her journey and discoveries in the culinary world.
Before You Go
Currently, Saudi Arabia’s food scene is beyond thriving, which means food brands, restaurants, cafes, and more are putting their best ‘food’ forward to grab their audiences’ attention in the market, which means influencer marketing is surely on the list of marketing efforts. Partnering with food influencers in Saudi Arabia will help your brand gain the visibility it deserves and increase the chances of brand recall.