In an industry with such an upward trajectory, India’s e-sports space has become impossible to ignore. Once, what was just a niche gaming community has now been built into a full-fledged industry with major tournaments, high-end sponsorship deals, and a growing cult following.
The industry has become a serious career path for many, with players, streamers, and content creators making a name (and a living) for themselves. But what is the reason for this colossal growth?
A solid reason behind this growth is gaming events like DreamHack and Comic Con India. Players get to compete in high-stakes tournaments, meet like-minded people, and even land sponsorships that turn their passion into a high-rise career.
On top of that, this boom is also affiliated with the rise of e-sports influencers. They have turned their love for gaming into something much bigger. They entertain, inspire, and bring the gaming community together. They share their dominating competitive matches, share gameplay tips, have fun with their audience, and ultimately, have built a community of audiences who are highly interested in e-sports.
Not to mention, these influencers are partly attributed to the boost of e-sports viewership and participation. To add, a considerable portion of Indian gamers rely on influencers for game recommendations. A report reveals that 57.2% of gamers discover new titles through streamers and influencers. (Niko)
That said, brands in India have noticed such power possessed by e-sports influencers, and they are continuously seeking to partner with them to gain an edge in the market and tap into highly interested, niche audiences.
As we move ahead in our blog, the leading influencer marketing agency in India has compiled a list of the top e-sports influencers in India for your brand to partner with.
List of The Top E-sport Influencers in India
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1. Lokesh Gamer
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Followers: 7.5 MEngagement Rate: 5.16%About the Creator:
Lokesh Raj Singh who goes by the name "Lokesh Gamer" operates as a distinguished Indian YouTuber and esports influencer based in Hyderabad Telangana. The engaging content he creates about Garena Free Fire has made him reach widespread popularity. Free Fire serves as his core interest because he creates content about gameplay and tutorials while conducting challenges. Lokesh Raj Singh has established partnerships with WinZo and Paytm First Games and has taken part in Amazon's 'Playground' event on Amazon Mini TV. In his profile, he also shares luxury lifestyle posts and his travel diaries.
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2. Naman Mathur
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Followers: 5.2 MEngagement Rate: 2.04%About the Creator:
Naman Mathur, widely known by his gaming alias "MortaL," is a fan figure in the Indian esports and gaming community. Through his professional gaming competence, content development, and leadership positions Naman shaped the Indian gaming community. Naman has won the PUBG Mobile India Series 2019, the PUBG Mobile Club Open Spring Split India 2019, and the BGMI Pro Series Season 1 in 2022. On his profile, Naman streams gameplay, shares tutorials, and engages with his audience for community building.
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3. Tanmay Singh
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Followers: 4.2 MEngagement Rate: 2.78%About the Creator:
The gaming community of India regards Tanmay Singh as 'Scout' while he maintains his position as its prominent leader. He began his journey with Counter-Strike and progressed to PUBG Mobile where he achieved great fame through his outstanding gameplay abilities. He has been associated with several esteemed esports teams like TeamIND, Fnatic, Orange Rock, and Wyld Fang. Some of his major accomplishments are securing 2nd place with Orange Rock in the PUBG Mobile World League 2020: East and earning $55,000. He achieved 2nd place with TeamIND in the PUBG Mobile Club Open - Spring Split: India 2019 and won $30,000.
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4. Jonathan Amaral
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Followers: 3.9 MEngagement Rate: 19.08%About the Creator:
The gaming community recognizes Jonathan Amaral through his alias Jonathan Gaming for his outstanding capabilities in both PUBG Mobile and Battlegrounds Mobile India (BGMI). Jonathan Gaming reached the highest individual kill record of 16 during the 2020 PUBG Mobile India Series. His account contains detailed descriptions of his training sessions, tournament play, and some personal moments from his existence outside of gaming. FanClash selected him to serve as its brand ambassador in November 2022. As an official Red Bull athlete Jonathan established his partnership with the company in 2023.
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5. Dynamo Gaming
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Followers: 2 MEngagement Rate: 3.32%About the Creator:
Aaditya Deepak Sawant, widely known by his online alias "Dynamo Gaming," is a well-known figure in the Indian gaming community. A turning point came in his content creation journey with the advent of PUBG Mobile in India. Dynamo obtained two prestigious awards: "Most Popular YouTube Gaming Creator" at PMSC 2019 and "Streamer Of The Year (Male)" by IWMBuzz in 2024. He established "Gamers Unplugged" as a Spotify Original podcast in November 2022 to explore the Indian gaming and esports industry.
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6. Two Side Gamers
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Followers: 1.3 MEngagement Rate: 1.41%About the Creator:
Two Side Gamers is a country-famous Indian gaming duo that comprises Ritik Jain and Jash Dhoka. The profile page of these creators displays their top gameplay moments, tournament news, partnerships with well-known gamers, and announcements of upcoming events. Viewers can access knowledge about their game tactics and strategies, event announcements, and upcoming event schedule updates. The esports organization TSG maintains a distinguished history of success in their field. TSG has achieved notable tournament wins during the Snapdragon Conquest and Penta Invitational events.
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7. Soul Viper
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Followers: 565kEngagement Rate: 9.25%About the Creator:
The Indian gaming community knows Yash Paresh Soni by his esports nickname "SouL Viper" and his impressive abilities in PUBG Mobile and Battlegrounds Mobile India. The esports organization Team Soul includes Yash as its essential member. He shares gameplay videos, live streams, and tutorials. Yash is associated with S8UL Esports as a content creator. He has worked with many brands over the years like Acer, Philips, Lenovo Legion, Morris Garages, etc.
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8. Ghatak
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Followers: 442kEngagement Rate: 8.31%About the Creator:
In the esports community, Ghatak is the popular name for Abhijeet Harishchandra Andhare who serves as a professional esports athlete, coach, and entrepreneur. Ghatak has worked for multiple prestigious esports organizations including Entity Gaming's lineup, TSM, Entity Gaming, GodLike Esports, and Revenant XSpark where he held the position of Director of Esports and Community. Beyond his roles as a player and coach, Ghatak co-founded Trident Gaming, a platform for aspiring esports athletes in India. He has worked with brands like Get Rizzzed, Red Bull, Stan, etc.
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9. Pahadi Gaming
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Followers: 434kEngagement Rate: 5.71%About the Creator:
The Indian esports community follows "Pahadi Gaming" for his top position while he excels at Garena Free Fire games. Lokesh Karakoti represents Orangutan Elite while maintaining his position as a champion of the Free Fire India Championship 2021 Fall. The creator uploads highlights of his gameplay, tournament news, and comedy videos related to his games. He is also a partner with Free Fire India. He has worked with brands like Alienware, Reliance Digital, OP Gaming, and more.
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10. Z GOD
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Followers: 240kEngagement Rate: 41.17%About the Creator:
The gaming alias "ZGOD" represents Abhishek Choudhary who has gained popularity as an Indian esports athlete who plays PUBG Mobile and Battlegrounds Mobile India (BGMI) as well as other esports games. Abhishek has worked with four esports teams starting with Entity Gaming, TSM Entity, Team TapaTap, and now GodLike Esports. Some of his famous placements in tournaments are 1st place with TSM Entity in the PUBG Mobile India Series 2020 and 2nd place with GodLike Esports in the BGMI Masters Series 2022. He has partnered with brands like CookieRun, Red Bull, Hero MotoCorp, Realme, etc.
Wrapping Up
As we come toward the end of our blog, it’s pretty evident that India’s esports scene is thriving beyond expectations. These skilled players keep their audiences hooked with exciting gameplay, tips, and tournament updates. On top of that, gaming/tech brands in India leverage their potential to influence purchasing decisions and consumer behavior to place their products/services in front of their potential audiences.
