Instagram is a worldwide known social media platform that witnesses 4.2 billion likes each day. It is known for its aesthetic appeal and highly creative influencers. These influencers have not only built a career out for themselves but also help businesses create successful campaigns.
The influencer marketing industry was estimate to be worth $13.8 billion in 2021
This is according to the latest Influencer marketing benchmark report from Influencer Marketing Hub
According to Google Trends, searches for the term “influencer marketing” grows by 5000% each month. It has been on the rise over the last few years, and shows no signs of slackening down in India. But any conversation about it is inadequate without a reference to Instagram influencers. Convince and Convert reports that as a channel, influencer marketing has 11x more ROI than conventional display ads.
With over 25 million business profiles on the Instagram platform, as a marketer you have a wide-ranging assortment of influencers to choose from for collaborations. But of course, you need to be a bit more savvy - it’s indispensable to choose from the top entertainment Instagrammers in India, who can resonate with your brand and come across as reliable.
You can leverage Influencer marketing platforms in India which offers a direct way for brands to connect and work with influencers that are enumerated on a particular platform. Fundamentally these platforms help influencers to monetize their social media channels and brands to reach out to their potential customers or increase engagement with their existing ones.
If you visit one of the famous Instagram entertainment influencers accounts, you won’t be able to stop yourself from stalking their profile. Only an urgent call can wipe away the hypnotism that would make you awestruck. So why not take time out to learn a bit more about Them?
Here is the list of top 10 Instagram entertainment influencers for you to choose from to promote your brand.
Awez Darbar is a popular creator on Instagram where he makes a variety of entertaining reels which are fun to watch. His core strength is dancing, and he discovered this passion at a young age. He has worked as a choreographer since his college days and now has opened a joint venture named BYOU.
His most famous content that received the most love is Love Your Country and The Kidnapping. The audience enjoys watching his content due to the uniqueness and newness of his work. Awez has also collaborated with famous celebrities such as Deepika Padukone, Sara Ali Khan, Kartik Aaryan to promote their movies.
Yashraj Mukhate is an Indian music composer, producer and social media personality who grew immensely popular through his viral video where he set rap beats to a scene from the daily soap, Saath Nibhana Saathiya. Ever since then, Yashraj has gained a lot of fans on his Instagram handle and has also created other viral songs as well such as adding addictive musicality to Shehnaz Gill’s dialogue in Big Boss which gained a huge number of views, that is 52 million views.
One of his popular audios about “Pawry Hori Hai” has been used by various advertisers to promote their products or services. Most of his edits had become trends for various IG users
Ronit Ashra is one of the most hard-working and skilled top entertainment Instagram influencers in India. He mimics not only the actors and actresses but also mentions every minute detail from the background of every particular scene. He makes every video in a skilful and funny way, and the accuracy in similarities of his video and the video that he mimics is what garners the attention of the public.
The most intriguing fact is that he is only 17 years old. He came into the public’s eye after his video for mimicry of Kokilaben, a TV serial character’s vine rap got viral.
Dolly Singh is another one of the many popular creators who creates funny relatable content. She has done Masters in Fashion Management which can be witnessed on her IG handle where she posts fashion-related content too. She is a part of many things as she is a content developer at iDiva and also runs her YouTube channel.
Dolly Singh had a tough childhood as she used to live in a small house. But, with consistent hard work and determination, she made her way up to where she is now. She has also worked with Bollywood celebrities like Priyanka Chopra, Sara Ali Khan, Taapsee Pannu, etc.
Rose to prominence during the coronavirus pandemic, Abhijeet Kain received a great amount of love for his videos as he made people laugh during the tough and hopeless times. His speciality is making vines out of famous Bollywood song lyrics which no one could ever think of.
He comes up with meanings of the lyrics that nobody else generally thinks of and once you see his videos, you can never hear a particular song the same way ever again.
Currently, he is doing theatres and wishes to become an actor and a model. He has worked as an English Teacher for two years. People love watching his videos as much as he enjoys making them.
Jissa Paul’s speciality is making aesthetically pleasing content that catches the attention in the blink of an eye. Her versatility is her strong suit as she makes content that ranges from dancing to acting to fashion inspiration, comedy and so on. One of the most appreciable qualities about her content is that she is involved in each and every step, starting from the pre-production to the post-production stage.
Jissa was born in Kolkata, West Bengal and she completed her graduation from Kolkata. Before starting her career on social media platforms, she worked with an Event Management Company. Currently, she lives in Mumbai and is associated with BYOU. She has also worked with commercial brands such as Lays and Tide India.
As the username suggests, Apoorva creates content in a funny way that usually disses the stereotypical and judgemental norms of our society. She represents the rebel hidden inside many of the youngsters of today’s generation which makes her content highly relatable and likeable among the youth.
Her authenticity is what speaks to the public and empowers her followers to be themselves. She started as a TikToker and is now among popular Instagram entertainment influencers. She also endorses various brands in her own unique way on IG. Currently, she is living in Mumbai.
Yuvraj Dua can be best considered for the daily dose of entertainment as his reels would make you laugh instantly. He generally roasts the ongoing trends on IG and his logical and sarcastic way of dissing them will always make you fall from the bed.
Some of his videos also compel people to have an insight into the fun they pose on serious topics through their content which shows that as an influencer, he uses the platform to show people the right direction while still keeping things light.
He is a sports journalist and passed out from Hindu college. He also owns a YouTube channel with more than 8K subscribers.
Raj Grover is a comedy content creator on IG widely popular for creating the realities of the middle-class world. He is 21 years old and lives in Mumbai. The reason why his reels stand out is because of the participation of his entire family which makes his content even more realistic. His videos are greatly loved and almost every video crosses the mark of 100K likes because of the high level of relatability. His account is true to his bio which says, “I make videos which will make you feel I am spying on you”.
He also has a YouTube channel with over 6K subscribers where he posts similar enjoyable and relatable content.
Agasthya Shah is an 18-year-old content creator who has mass social media popularity not only on IG but also on YouTube with a whopping 203K subscribers. He not only creates relatable content that people enjoy but he also is the face of many brands of beverages, sports and gadgets, etc. He is mainly among famous Instagram entertainment influencers for making funny, roasting reels and hopping on the trend in his own quirky manner.
Along with posting humorous content, he also shares his fashionable outfits and sense of style through his modelling photos over his handle.
So, above were some of the many talented entertainment influencers on Instagram who share content that is worth watching.
I hope you found what you were looking for in this blog!
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