20+

Video Delivered

26.7M

Views Achieved

9.8%

Engagement Increased

Objective

  • The aim was to create awareness in the targeted region
  • Highlight the USPs to boost sales for Xpert Dishwasher's Double Action Formula

Strategy

  • Collaborated with regional creators such as food bloggers, recipe makers, and homemakers
  • Targeted those dealing with greasy utensils
  • Crafted a storyline showcasing the features of Xpert Dishwash Bar
  • The campaign was executed in Instagram and Youtube

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