Helped
RSPL Generate Awareness for Xpert Dishwash
in Uttar Pradesh, Rajasthann & Maharshtra
20+
Video Delivered
26.7M
Views Achieved
9.8%
Engagement Increased
Objective
The aim was to create awareness in the targeted region
Highlight the USPs to boost sales for Xpert Dishwasher's Double Action Formula
Strategy
Collaborated with regional creators such as food bloggers, recipe makers, and homemakers
Targeted those dealing with greasy utensils
Crafted a storyline showcasing the features of Xpert Dishwash Bar
The campaign was executed in Instagram and Youtube
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