launched a promotional campaign for Reequil's Ultra Matte Dry Sunscreen product
Strategy
Aligned with the brand's goal of promoting Re’equil
Ultra Matte Dry Sunscreen, we devised a strategy.
A long format, 5-10 minute detailed review video by
an influencer was crafted, and YouTube Shorts
featuring influencers demonstrating and reviewing the
product briefly.
Targeting the skincare-conscious audience, the
campaign involved beauty, skincare, and
dermatologist influencers for execution.