Campaign Results

40

Videos

34.2M

Views

3

Month

Objective

  • launched a promotional campaign for Reequil's Ultra Matte Dry Sunscreen product

Strategy

  • Aligned with the brand's goal of promoting Re’equil Ultra Matte Dry Sunscreen, we devised a strategy.
  • A long format, 5-10 minute detailed review video by an influencer was crafted, and YouTube Shorts featuring influencers demonstrating and reviewing the product briefly.
  • Targeting the skincare-conscious audience, the campaign involved beauty, skincare, and dermatologist influencers for execution.

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