Money Control outlines that India’s mom influencer segment is the second largest globally, trailing only the United States. Over the past five years, there has been a 50% increase in the number of mom influencers in the country. This tells us that there has been an enormous expansion of their influence and the trust audiences place in them.
These mom influencers in India began their journeys by sharing personal experiences of motherhood, seeking connection and support. With time, their authenticity and journey related heavily to their followers, building trust and credibility.
Top mom influencers in India create content that includes comprehensive solutions to the problems a mother faces. Many represent their day-to-day life hacks, baby-care product shopping, and practices to effectively raise a healthy child and manage stress. First-time mothers with substantial demands from a newborn child pose a sense of social support from these mom influencers and achieve better maternal health.
According to the report by ‘The Times of India,’ mothers spend 2-3 hours daily on Instagram. On top of that, 68% of moms prefer reviews of mom influencers to make their purchase decisions. These influencer's ability to shape consumer behavior and brand strategies has been observed by brands in the similar industry.
Capitalizing on the power of their amplified voices, brands benefit from them to introduce new products and services, bringing back the consumer base to an existing one and tapping into new markets.
In light of the powerful influencer marketing strategy, our influencer marketing company has put together a list of the best mom influencers in India for your brand to partner with.
List of Best Mom Influencers on Instagram India
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![Lasya Manjunath]()
1. Lasya Manjunath
Followers: 1.8 MEngagement Rate: 1.52%About the Creator:
Lasya Manjunath is one of the top mom influencers in India, known for sharing family and parenting content with her audience. Lasya shares her kids' birthday parties, showcases their vacations as a family, and her day-to-day life with her children. She gained attention by co-hosting the popular TV show "Something Special" alongside Anchor Ravi on Maa Music in 2012. She has partnered with brands like Mom’s Maison, Johnson’s Baby, Apollo Diagnostic, Cloudnine Hospitals, and many more.
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2. Mili Jhaveri
![Mili Jhaveri]()
Followers: 1.5 MEngagement Rate: 3.09%About the Creator:
Mili Jhaveri, famously known as the ‘biological mom’ on Instagram. She is a famous Mumbai-based mom influencer and blogger. She shares her experiences as a mother to her two children, Aariv and Alyza, along with their pet, Smoky. She shares valuable parenting knowledge, candid tales, and lifestyle tips and embraces the journey of motherhood in its raw and unfiltered form. She also discusses topics such as postpartum experiences, weight management, pregnancy challenges, and other aspects of female health during and after pregnancy.
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3. LittleGlove
Followers: 1.4 MEngagement Rate: 3.34%About the Creator:
Shivani Tyagi, known by her online persona "LittleGlove," is a popular Indian mom influencer. Shivani’s content predominantly showcases her experiences as a mother, moments with her child, and spreading knowledge and sharing experiences about her parenting journey. After 5 years of content creation journey, Shivani won her first award, ‘Best Parenting and Child Development Influencer’ in March 2025. She has worked with brands like Cetaphil Baby, Vi Fan World, Vivo, Amazon, L’Oreal Paris, Indulekha Care, and more.
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4. Ishinna B. Sadana
![Ishinna B. Sadana]()
Followers: 1.3 MEngagement Rate: 0.55%About the Creator:
Dr. Ishinna B. Sadana is a top Indian parenting expert, author, and TEDx speaker renowned for her contributions to positive parenting and child development. She has dedicated over a decade to guiding parents toward nurturing confident and well-adjusted children. She shares valuable parenting insights, personal anecdotes, and practical advice to build healthy parent- child relationships. Her content presents the importance of understanding children's emotional needs and implementing positive discipline strategies. She was awarded the "Parenting Expert of the Year" at the NDTV WhosThat360 Influencer Awards in 2023.
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5. Nisha Aggarwal
![Nisha Aggarwal]()
Followers: 1.2 MEngagement Rate: 0.65%About the Creator:
Nisha Aggarwal is an Indian actress turned lifestyle and a top mom influencer known for her content on motherhood, lifestyle, and wellness. On her Instagram, Nisha shares experiences in her life as a mother and offers parenting tips, personal experiences, and lifestyle advice. She also discusses maintaining personal identity post-motherhood, the importance of self-care, and the joys and challenges of raising children. Recently, she taught her audience the importance of reading food labels to ensure her son's health and shared her mantra: "Read the Label."
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6. Teejay Sindhu
![Teejay Sindhu]()
Followers: 975kEngagement Rate: 0.42%About the Creator:
Teejay Sidhu is a top television host, actress, and an award-winning parent blogger in India. She is a mother of 3 and describes her world as beautiful chaos. Over the years, she has created a supportive community for parents by openly sharing both the joys and challenges of this beautiful journey that is motherhood. For instance, she has discussed the complexities of balancing personal aspirations with family responsibilities and encouraged other parents facing similar situations.
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7. Vandita Venessa Thomas
![Vandita Venessa Thomas]()
Followers: 895kEngagement Rate: 0.43%About the Creator:
Vandita Venessa Thomas is one of the best Indian mom influencers based in Bangalore. Transitioning from an IT consultant to a digital creator, she has garnered colossal influence by sharing content on parenting, lifestyle, childcare, and travel. Vandita was honored with the 'Mom Influencer of the Year 2024' award by Cosmopolitan India. She posts content on motherhood and child development. She also posts mini vlogs of family vacations to provide her followers with a window into her family life and travel experiences.
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8. Harman Sidhu
![Harman Sidhu]()
Followers: 816kEngagement Rate: 1.17%About the Creator:
Harman Sidhu is one of the Indian fitness and top mom influencers in India, known for her focus on postpartum fitness and wellness. As a mother of two, she has inspired many by sharing her journey of health and fitness after childbirth. Her content is centered around achieving post-baby fitness goals and includes workout routines, nutritional advice, and motivational messages to empower mothers to prioritize their health and well-being. Harman comes out and fully shares her experiences with her audience after childbirth, and that’s what makes her utterly unique and authentic.
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9. Chhavi Mittal
![Chhavi Mittal]()
Followers: 779kEngagement Rate: 0.10%About the Creator:
Chhavi Mittal is a renowned Indian actress, content creator, and top mom influencer in India. She founded Being Woman and Super Ideas Trending, platforms dedicated to women's empowerment and innovative content. A mother of two and a two-time TEDx speaker, Chhavi has shared her journey as a breast cancer survivor and inspired many with her resilience and positivity. Her content presents the challenges and joys of motherhood to support and uplift other parents. She was featured as one of the Top 100 Indian Mom Influencers by Feedspot. She also addresses topics like child behavior, parental judgments, and the importance of self-care.
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10. Riddhi Deorah
![Riddhi Deorah]()
Followers: 742kEngagement Rate: 0.08%About the Creator:
Riddhi Deorah is a popular parenting coach and influencer in India who is known for her dedication to guiding parents toward a holistic and spiritual lifestyle. She is the founder of the Easy Parenting Hub, an initiative to assist mothers in creating harmonious home environments. On her Instagram, she gives parenting advice, shares her personal experiences, and even provides motivational content to uplift women. She was honored as the Best Parenting Blogger in 2020 by Influencerquipo, and her video "7 Ways To Be A Calmer Parent" was featured by the Times of India.
Wrapping Up
As we reach the end of our blog, it’s pretty evident that mom influencers in India have built strong, trusted communities that brands can tap into and engage with. Their recommendations possess weight as they shape purchasing decisions and influence consumer preferences. These kinds of influencers provide authenticity, experience, expertise, and an emotional connection with their followers. These mom influencers in India can help the brands, particularly in the parenting, baby care, and lifestyle market, access a very niche and untapped audience.
