Top Micro Influencers in India - Micro Instagrammers (2024)

Influencer marketing is the latest hype in the marketing arena. More and more marketers are now more inclined towards assimilating influencer marketing in their strategy. The brands come in various shapes and sizes and because of it proper selection of micro influencers in India is very important.

Surveys and research from Hubspot indicated that more than 40% marketers are targeting micro influencers for their high engagement and much enriched loyal follower base. Micro instagrammers in India offer very innovative content which visibly appeals to huge demography. Making them an ideal candidate for promotions and spreading content awareness.

Micro Influencers in India are considered as remarkable bandwagon for creating Brand visibility, converting sales, and uplifting growth projection. The unique aspects that they offer are intensive influencer-follower relationship, trend setting capability, and influencing authority.

The Emerging Tide of Micro Instagrammers in India

Influencer marketing’s key performance indicators are engagement rate, ROIs, Visibility, interaction, ROAS, etc. When looked upon closely in influencers verticals it was found that micro influencers in India have the highest performance rate, reported Spiralytics.

When differentiated on factors like cost, demand, authenticity and audience relationship, and engagement, micro influencers have an edge over Mega and macro influencers.

The connection and relationship built by Indian micro influencers are family like. The engagement is high and interaction touches newer horizons with every post. Resulting in direct and visible influencer authority and increased follower’s loyalty.

Selecting the right micro influencers for your campaign is a crucial step and being the leading micro influencer marketing agency, we have come up with the list of top micro Instagram Influencers in india.

Contents

1. Rituka and Baby Saksham

Instagram: @bagrisaksham

USP:

Rituka and Baby Saksham Instagram handle is operated by Rituka.

They are among the top micro influencers in India. She is professionally a Chartered Accountant and personally a full time mom. Her content revolves around lifestyle, parenting, and Do It Yourself activities. She shuttles in between Delhi and Jaipur.

Rituka and Baby Saksham Instagram highlights talks about Science Events, IKFW Judge, Pacific Event, Pacific Mall, Clovia Event, Featured 2021, Sattvik Event, Orchids, Nest jaipur, Restro Event, Turning 3 Series, Insights, 25K event, GrehLakshami, Rang Manch, jaipur Dairies, Tingaland, Homeschooling, Toy review, learning Pie, Kidzania, Class Monitor, etc.
2. Rimpi Jakhwal

Instagram: @rimpijakhwal_

USP:

Acquire everything to know about Hair and Hair Care with her simple explanations

Rimpi Jakhwal identifies herself as an entrepreneur and digital creator. She is one of the best Indian Micro influencers. Her content revolves around lifestyle, beauty, haircare, and travel. She regularly uploads various reels featuring various places, hair styling tips, haircare, etc.

Rimpi Jakhwal has created her Instagram highlights in which she talks about topics like Brother, Maa, Best Friend Forever, Me, cutie, Sister wedding, Orientation, Poll, Highlights, Work + Enjoy, Let’s Work, etc. She uploads Instagram posts regularly which garner high engagements.
3. BTS boy

Instagram: @bts_boy_r.o.c.k.y

USP:

Enjoy all the latest and viral memes

BTS boy identifies himself as a video creator. He is one of the most trendy micro Instagrammers in India. He uploads various memes and viral contents regularly. He has registered his presence across various social media platforms like Facebook and YouTube.

BTS boy has curated his Instagram Highlights which consists of topics like Highlights, Suraj Pancholi, Tushar Kapoor, My Village, Gym, Highlights, Thanks for Chang, My Village Bihar, Jeetendra Kapoor, I Love Maa, etc. he is ardent religious and devoted personality.
4. Gufran Shaikh

Instagram: @mr_hyper_05

USP:

Street smart lifestyle influencer

GUFRAN SHAIKH is a Pharmacist professionally . He is considered as one of the top Micro Instagram Influencers in India. He holds an unmatched Swag that is visible with his posts and reels. He is active on numerous social media platforms like YouTube, Facebook, Snapchat, etc.

GUFRAN SHAIKH has talked about various topics in his Instagram Highlights. Some of the topics are Delhi, One Plus, Gadget Cleaning, Bikes, Various Looks, Convocation Ceremony, Clothing, Jumma Mubarak, Google Search results, etc.
5. Mohammad Ayaan

Instagram: @mh_ayaan_786

USP:

A professional inclined towards photography and videography

Mohammad Ayaan is one of the top Micro influencers in India. Professionally, he is a structural engineer. He is very passionate about videography and photography. He is active on various social media platforms like Facebook and Twitter.

Mohammad Ayaan has created his Instagram highlights which talks about topics like Khawaja Ji, Ala Hazrat, I Do Smile, brother’s, Ammi, Abbu, etc. He regularly uploads various reels and posts where he showcases various destinations, styles, events, etc.
6. Vansh Saini

Instagram: @vanshsaini_111

USP:

Trendy content with and provides various suggestion for outing locations

Vansh Saini is a content crater on one of the best platforms for micro influencers in India that is Instagram. He identifies himself as an editor. He is from Roorkee. He regularly uploads various viral reels and posts. He showcased all the destinations that he visits.

Vansh Saini has created Instagram Highlights on his Instagram handle which consists of topics like Highlights, Bhai, Friends, Rishikesh, Birthday, Me, School, Music, Journey, Photography poses, Sunsets, Weddings, Village locations, photography Skills, etc.
7. Pathan Nadeem

Instagram: @dr_nadim_gymwala

USP:

Ardent devotee of fitness and train various personality

Pathan Nadeem is one of the best Micro Influencers in India. He identifies himself as a Sportsperson. He dons various hats as dietician, fitness counsellor, body transformation specialist, Nutrition expert, and fitness trainer. He holds a Phd in Sports fitness and is internationally recognised.

Pathan Nadeem has created highlights on his Instagram platform which consists of Transformation, Workout, Covid 19 Time, Do Not try, Your Opinion, Abs Workout, Subscribe, Train, Deep Hard, Jai Hind, Visit, Loser Winner, Highlights, Results, Hunk, Results You wants, results 3 months, Biceps Workout, etc.
8. Tanvi Rathore

Instagram: @tanvi.rathore28

USP:

Provides truthful review and testimonials

Tanvi Rathore identifies herself as a blogger. She is a Micro Instagram influencer. Her content revolves around niches like Lifestyle, fashion, Beauty, and Travel. She indulges in reviewing and giving testimonials. She has worked with Asta Berry Indulge recently to review cosmetics products.

Tanvi rathore is curated her Instagram Highlights talking about topics like Agaro, Footox, Wow Skin Science, Oh.ind, firstcry, Pintola, Bioderma India, Chuda, Indimix, Waterpark, Gift Kya De, Dresses, Jezara, Surf Smart, Ozone, birthday, Cafe Hawkers, Gosh Life, Kats Footwear, carepop, etc.
9. Charu and Vasundhara

Instagram: @charuandvasundhara

USP:

Showcases lavish and luxury clothing for various occasions.

Charu and Vasundhara are Indian micro influencers. They associate themselves with the design and fashion fraternity. They provide different suggestions for contemporary luxury occasion wear. They regularly upload various reels and posts showcasing different stylish dresses.

Charu and Vasundhara highlights on Instagram consists of C&V Women, Masoom Minawala, ThatBohoGirl, Komal Pandey, Covid Tips, Kompal Matta, Natasha Luthura, Aashna Shroff, etc. They regularly tag various fashion and lifestyle influencers enriching the engagements.
10. System_failure

Instagram: @0day_crew

USP:

Learn about technological realm in simple words

System_failure is one of the best Indian micro Instagrammers. He operates in technology Niche showcasing various Gadgets, Its Uses, repair, and how to keep it in good conditions. He believes in exploring and learning. He also curates content in fields like cyber Security and Programming.

System_failure has not set his Instagram highlights. He uploads various reels showing real time hands on practice on various gadgets. He has another account where he acts as a photographer specifically of technological gadgets and machines.
11. Gurpreet Singh Mintu Malwa

Instagram: @gurpreet_mintu_malwa

USP:

Philanthropist, society uplifter, and care-giving personality

Gurpreet Singh Mintu Malwa is one of the top micro influencers in India. He is a public figure, digital creator, and a philanthropist. He works in a Ludhiyana based organisation where he strives to serve humanity by providing free shelter, food, medical and other vital services. He focuses on Mental health, husbandry care, local festivals, drug free society, etc.

Gurpreet Singh Mintu Malwa is a shining light in the chaotic situation prevailing in the society. He ensures that everybody is in good health and is a part of progressive society. He has curated his Instagram highlights which consists of topics like My Family, Gurfateh Singh, Requirement, Medical Camp, Highlights, Worms, Mds Society, etc.
12. Hemu Ronny Uttrakhandi

Instagram: @hemuronnyuttrakhandi

USP:

Engage in wise thoughts of middle class reality

Hemu Ronny Uttrakhandi is Indian Micro Instagrammers and a video creator. He creates various short videos mostly from the Motivation and self upliftment niche. His reels get huge popularity. His recent reels have gathered likes and engagement in tens of thousands. He has registered his presence on platforms like YouTube, Threads and Facebook.

Hemu Ronny Uttrakhandi talks about wise words and situations. He connects very deeply with his followers with his posts and reels. He portrays the real life of an average middle class person in reel life. He has tailored his Instagram handle highlights as Royal Pano, Apna Hero, Manish, Jai Shri Krishna, Miss you Di, UK family, etc.
13. Maruti Suzuki Gypsy

Instagram: @gypsylovers__

USP:

Acquire everything about Gypsy and Gypsy related events

MARUTI SUZUKI GYPSY is a platform talking specifically about Gypsy cars. The platform is operated by Afraz Ahmed who is one of the best micro instagrammers in India. The platform updates about various events like rally races, rally promoting events, rally cars for sale, etc.

MARUTI SUZUKI GYPSY has kept the Instagram highlights as For Sale, Alloys and Tyres, Promotions, YouTube, Facebook, Followers, Admin, etc. The platform offers various reels and photos of Gypsy cars participating in rallies, photoshoots, etc. The platform has also registered its presence on YouTube and Facebook.
14. Urban Kalakars

Instagram: @ananya_runjhun

USP:

Get all the viral and engaging content on the platform

Urban Kalakars is a best platform for micro influencers in India to showcase their art and talent. The platform uploads various digital content of many influencers of varied niche. The niche ranges from Fitness, Beauty, Travel, Roasting, Comedy, etc. The platform mainly produces content around Punjabi culture and entertainment.

Urban Kalakars presents various reels from his followers showcasing cars, sports, gym, viral contents, etc. They also cater to the music and video industry by presenting various trailers and teasers.
15. Prasnajit Gantayat Bunty

Instagram: @slay_it_forever

USP:

Get engaging local culture content and cricket related content

Prasnajit Gantayat Bunty is one of the best micro influencers in India. He is an Oriya micro influencer. His content revolves around travel, lifestyle, fashion, entertainment, comedy, and roast. He has a massive following and regularly engages with his follower base and gathers huge engagement.

Prasnajit Gantayat Bunty has curated his list of Instagram Highlights which consists of topics like Bari Mount, Brahmabarada, Chandikhol, Slow Mo, Mahavinayak, Dhoni Lover, etc.