A micro-influencer is a person of lucrative personality and have skill based knowledge to influence or inspire or motivate certain quantity of people in their niched content (industry) they create. They are social media micro- influencers who are able to create content with personalised creativity and consistency for a targeted audience, however, their followers are in the range of 10,000 – 100,000 i.e higher than followers of nano influencers (1000-10,000) and definitely lesser than the followers of macro influencers (100,000-500,000).
In India, while Mega and Macro influencers have a massive following but a micro- influencer wins the race for brand marketing as their niched content is more relatable and genuine.
Firstly, to identify a micro- influencer for your particular brand, you have to analyse its target audience (followers) , which type of people follow him / her, what is the engagement rate, sentiment analysis and not just picking up any influencer with subscribers / influencers count.
We, Team Grynow, are the marketing and story-telling experts for choosing the right social media micro influencer for your brand. We strive to match the target audience of your brand with target audience (followers / subscribers) of the Youtuber / Instagrammer / Tik Toker. This way, your business gets better awareness, great leads and of course marvellous sales. We always want our customers to be delighted.
Grynow is a trusted micro-influencer marketing platform in India, creating the perfect network of micro-influencers with brands for better awareness and sales.
According to studies, micro- influencers with genuine 20,000 or lesser subscribers/followers get better results for brands.
Through us, brands get a higher engagement and rise in sales with our top micro influencers in India and abroad as they have selective audience
Our marketing strategies have proved, we are now one of leading micro- influencer companies in India that have more than 2000 micro- influencers on board on Youtube, Instagram and Tik Tok.
We, Grynow, have tie-ups with more than 2000 top micro influencers in India.
As India has a vibrant range of demographic population, across regional and ethnic borders, our micro-influencers database is increasing exponentially.
According to Economic Times, people prefer watching content in their native language and have leverage this potential. We have tie – ups with Tamil, Telugu, Bengali and Marathi language-based content channels as well.
Grynow is a certified influencer marketing agency in India for Bytedance (Tik Tok).
We have a database of micro-influencers on tiktok to give you the best micro- influencer campaigns for your brand and product.
Smytten is India's Largest Premium Discovery Platform with Free Trials & Curated Shopping from 350+ Premium Brands.
We collaborated with 58 Indian beauty micro-influencers on Instagram who had followers count ranging from 10k – 70k.
Today, Smytten has 105k followers on Instagram with more than 1 million plus app download on mobile phones.
Grynow also collaborated with micro-influencers on Youtube.
Junglee Games is a silicon valley based gaming company, with 250 million users, its most downloaded games are Junglee Games Teen Patti and Rummy.
Grynow collaborated with Indian Youtubers who have 50k above subscribers to promote Junglee Games.
Our network is expanding and thriving in giving brands and businesses their targeted market. Micro-influencers in India offer great affluence to an upcoming business.
Grynow tremendously contributes to the successful marketing campaigns of brands by connecting them with the best niched micro-influencer in India.
Hire us today!