1000+ moms participated in the Mamaearth Mother’s
Day Campaign.
80+
Videos Delivered
3M+
Total Views
1
Week Campaign
Strategy
Launched a special Mother’s Day Campaign on Instagram with parenting & lifestyle influencers.
#MamaEarthMummySong was designed and created with music to salute the Superhero Moms
Made activity simple and engaging in itself to drive maximum organic participation.
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