Helped Khatabook get 800K+ installs through
UGC ads inspired by Real life merchant stories.
Crafted UGC video ads in 8 different languages (Hin, Mar, Tel, Guj, Ben, Tam, Kan, Urdu)
Strategized scripts considering brand positioning, USP & the Easy Accounting benefit.
Videos inspired by 'Slice of life' of tier 2 and tier 3 city audience.
More Case Studies
Bullsmart Instagram Marketing Campaign
GROWW's YouTube Marketing Campaign: Boosting Credibility and Achieving 1M+ Downloads
kotak’s creative UGC strategy case study