Drove 1M+ views towards Healthkart’s soaring Social Media
Dominance with 60+ Athletes!
60
Reels Delivered
1M+
Total Views
3
Month Campaign
Strategy
Executed successful Paid Campaign on Instagram, collaborating with 60+ Fitness athletes, national champions and genre experts.
Focused on visualisation of an all round fitness journey with muscle building workout routines and significance of protein balance.
Developed compelling content ideas, highlighting importance of Healthkart fostered lifestyle and emphasising on key USPs.
Target audience aged 25 and above to ensure relevance and resonance with target category’s needs.
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