Top Food YouTubers in India - Food YouTube Channels in India

As content consumers, the first place we turn to for a new recipe, a restaurant tip, a quick how-to, and basically, for everything around food is YouTube because the creators on YouTube present the full picture, i.e., the sizzle, the texture, the portion size, and everything a photo and a product label cannot convey, and such visual proof builds instant trust.

They share endless content like regional cuisines, street food, home cooking, festival foods, fusion trends, and whatnot. Because when creators work in regional languages and talk about local dishes, they reach niche audiences that legacy media miss.

Such geo-linguistic targeting makes these food and cooking YouTubers in India one of the top marketing assets for restaurants and regional food brands, which increases footfall, conversions, and sales.

Food, after all, is sensory. People trust what they can see. Watching a dish being prepared or reviewed by Indian food YouTubers gives social proof that helps viewers decide faster about trying a new recipe, ordering from a restaurant, buying a packaged mix, and so much more.

Studies also show how these YouTubers influence purchasing behaviour. Food vlogger endorsements have been found to increase interest and trial intent for restaurants, packaged foods, and even delivery platforms. When viewers see someone they trust cooking with or tasting a product, the hesitation to try it themselves goes down. (Research Gate)

Their credibility comes from their consistency and peer-like trust. Viewers see them as real people with opinions. With such peer-like trust, the effectiveness of influencer marketing for food brands pinpoints authenticity and trust as top drivers of conversion, especially in categories as personal as food.

Because of this connection, the top food YouTubers in India can directly influence what audiences purchase and where they purchase it from, because-

• Their content leads to visible spikes in ingredient sales, restaurant visits, and delivery orders.
• And since many of them cater to specific niches like vegetarian, regional, budget-friendly, gourmet, and more, brands get access to highly segmented audiences that match their exact customer base.

That being said, food brands are increasingly partnering with the top influencer marketing agency in India to capitalize on their expertise and decade-long experience of executing strategic influencer campaigns.

Below is the list of the best Indian food YouTubers your brands can partner with.

List of the Best Food YouTube Channels in India

• 1. Madhuras Recipe Marathi

  Subscribers: 8.24 M

  About the Creator:

  MadhurasRecipe Marathi is a go-to channel for a wide array of culinary delights, like regional dishes, snacks, drinks, desserts, and more. Madhura Bachal is the founder of ‘MadurasRecipe Marathi,’ an all-Marathi food YouTube channel. While she started with Maharastrian dishes, her recipes expanded into various regional cuisines like Punjabi, South Indian, Indo-Chinese, and more. Moreover, she also shares recipes across various categories, including baking, veg delicacies, non-veg dishes, snacks, desserts, and drinks.

• 2. Wake'N'Bite

  Subscribers: 6.51 M

  About the Creator:

  Wake’N’Bite is one of the top food YouTube channels in India, hosted by Sanket and Sagar Sankpal. Aside from posting food challenges, they also post videos showing their unique ‘eating style’, which some may find peculiar, while others find it intriguing. People generally eat to live, but the brother duo Sanket and Sagar Sankpal live to eat. Sanket is into the ‘competitive-eating’ sport, which hasn’t quite caught on in India. But people like him will see to it that it becomes the national sport (if it were up to him) and boy, can he eat!?

• 3. Veg Village Food

  Subscribers: 6.5 M

  About the Creator:

  What’s special about the channel is that the food prepared directly goes to the poor and hungry, offering hope and nourishment for the less fortunate. As the name suggests, this grandma cooks tasty vegetarian delicacies on her channels. The food is prepared in huge quantities for children and people who can’t afford a meal. These channels that cook for a large number of people offer great insights when it comes to cooking with a huge quantity of ingredients.

• 4. MaddyEats

  Subscribers: 6.09M

  About the Creator:

  Madhuri Lahiri, the founder of MaddyEats, is a channel dedicated to indulging in delicious food to satisfy the audience. Madhuri promises to explore a variety of delectable dishes in her culinary journey. In the channel, Madhuri aims to share her passion for food and her experiences with her viewers by creating enjoyable and satisfying content for all food enthusiasts out there.

• 5. Cravings and Calories vlogs

  Subscribers: 3.82 M

  About the Creator:

  Cravings and calories offer a mouth-watering journey through food culture, recipes, and culinary adventures. Simran and Tushar, co-founders of ‘cravingsandcalories’ showcase food, food culture, and recipes from all across the country from the vision of a food enthusiast. During their graduation days, they made it their mission to eat and explore as many places as they could in the whole Delhi-NCR, and that’s when they randomly shared their food adventures on social media.

• 6. Foodie We

  Subscribers: 2.48 M

  About the Creator:

  Foodie We's unique blend of challenges and witty commentary takes the audience on a rollercoaster of laughter and excitement. This channel is run by a fun-loving trio who are always yanking each other’s chains. They set up food challenges, explore food in Delhi, and review them alongside. Their food challenges are mouth-watering and sometimes hilarious. They like comedy as much as they enjoy food. People watch this channel to see foodies who love competing with each other.

• 7. Sarita's Kitchen

  Subscribers: 2.36 M

  About the Creator:

  Sarita’s Kitchen is one of the most popular Indian cooking channels, which has helped people enhance their cooking skills with the recipes and also helped individuals build their own business around cooking. Sarita’s Kitchen is a Marathi language food YouTube channel founded by Sarita Padman, where one can learn about traditional Maharashtrian cuisines as well as Indian cuisines. Sarita’s approach to explaining recipes is very down-to-earth, and she has a knack for simplifying complex culinary concepts.

• 8. Sadi Gaddi

  Subscribers: 2.09 M

  About the Creator:

  Sadi Gaddi's YouTube channel focuses on food and beverages. The couple, Priyanka and Rishabh, started this channel in 2016, intending to show the bustling streets of Delhi and its food culture through their eyes. They recently got married and continue to share their passion for exploration and connection with their audience. They research and figure out the best foods a place has to offer. Mostly, Priyanka is the one presenting on screen, and Rishabh is the one filming behind the camera. One of the unique things about their YouTube channel is their YouTube video thumbnails. It’s very eye-catching and attractive, which makes their audience curious about what’s in the video.

• 9. Aayush Sapra

  Subscribers: 1.81 M

  About the Creator:

  Aayush Sapra is known for his brutally honest reviews and fair recommendations on social media platforms. Aayush Sapra is fond of hosting food reviews along with entertaining challenges and other fun types of video content. Some of his entertaining videos, which set him apart from the crowd and which his followers extremely enjoy watching, are challenges like the ‘Rs1000 Street food challenge in Mumbai’ or ‘Eating only Viral Street Food for 24 hours.’

• 10. She Cooks

  Subscribers: 1.8 M

  About the Creator:

  Sheeba, the host of 'She Cooks', is a dedicated stay-at-home mom with a passion for cooking and baking. She claims her family brings joy and inspiration to her culinary journey. 'She Cooks' offers viewers a soothing and aesthetically pleasing experience, with visually appealing content that enhances the enjoyment of the recipes. Sheeba finds solace and excitement in the kitchen and considers herself a "Chef in Training", continually learning and mastering recipes to satisfy her love for good food.

• 11. YnM - Foodie

  Subscribers: 1.46 M

  About the Creator:

  YnM - Foodie offers a diverse range of content focused on culinary exploration and recipe tutorials. Here, viewers are expected to learn a variety of recipes, ranging from traditional dishes to innovative creations. The channel also provides insights into street food culture, taking viewers on virtual tours of local eateries and food stalls, and showing how the food is being prepared there. Through engaging and informative videos, YnM - Foodie aims to inspire and educate its audience about different cuisines and culinary techniques, all in Hindi.

• 12. Delhi Food Walks

  Subscribers: 1.37 M

  About the Creator:

  Anubhav Sapra, the Founder of the Delhi Food Walks YouTube Channel. He is known for sharing his food stories associated with assorted cultures and characteristics thereof. He views food not only as a source of pleasure but also as a means to form meaningful cultural connections. Anubhav believes that street food traditions can unite communities and promote harmony among people. Through Delhi Food Walks, he aims to showcase the vibrant and delicious street food scene of Delhi and other places he visits.

• 13. Gharcha Swaad

  Subscribers: 1.27 M

  About the Creator:

  Gharcha Swaad is a Marathi-language food YouTube channel founded by Manda Bhoir and launched on 1st January 2018. As a homemaker with the blood of culinary expertise passed down from her renowned chef mother, Manda is dedicated to sharing traditional recipes more simply. Gharcha Swaad embodies the essence of tradition and simplicity as the owner shares cherished family recipes with a touch of love and expertise.

• 14. Marathi Kitchen

  Subscribers: 1.08 M

  About the Creator:

  Marathi Kitchen is one of the most popular Indian cooking channels on YouTube. The Indian food YouTuber grew up experiencing Maharashtrian cooking, and with time, she decided to share her teachings with the world. She started her food YouTube channel in 2016 to produce scrumptious, authentic Maharashtrian recipes using the traditional cooking style. Her videos are ideal for homemakers who want to recreate unique dishes with ingredients found in any kitchen. The YouTuber offers veg and non-veg homemade breakfast and lunch recipes and festive specials. A perfect blend of different spices is crucial to her mouth-watering delights.

• 15. Sinful Foodie

  Subscribers: 921k

  About the Creator:

  Sinful Foodie is an Indian food YouTube channel hosted by Priyanka Singh. This is an all-inclusive food channel where the host cooks, participates in food challenges, gives away reviews, travels, and enjoys eating as well. Priyanka’s videos stand out because she usually assigns themes to her content. For instance, eating ShinChan’s favorite food for 24 hours, or food preferred by the famous Korean boyfriend, BTS, or eating unique mango dishes for 24 hours. The channel creates theme videos like ‘Eating only Momos for 24 hours’ or ‘Eating only noodles around the world for 24 hours,’ which makes her videos extremely interesting and fun.

• 16. Crazy Foody Ranjita

  Subscribers: 752k

  About the Creator:

  Crazy Foody Ranjita is a Marathi-language food and travel YouTube channel by Ranjita. She sets out on thrilling adventures by exploring new places, sampling incredible, delicious food, and sharing valuable tips with her audience. Crazy Foody Ranjita curates wholesome culinary content, with her family by her side, experiencing flavorful discoveries. Her content is rich with features on street foods and a plethora of Indian cuisine videos, which cater to a diverse range of tastes. Additionally, she discusses restaurant outlets in detail to offer her viewers comprehensive information to further enhance their dining experiences.

• 17. DIMPLE'S DISHES

  Subscribers: 614k

  About the Creator:

  Dimple is the founder of ‘DIMPLE’S DISHES’, an all-Gujarati food YouTube channel. It is considered among the top YouTube cooking channels in India. With a passion for vegetarian Indian cuisine, Dimple prepares mouthwatering dishes and guides her viewers through the entire process of cooking in Gujarati. She is on a mission to empower individuals to create flavoursome dishes in the comfort of their own kitchens. Along with delicious Indian cuisines, Dimple is known for sharing recipes of healthy energy drinks, syrup, and immunity booster dishes.

• 18. Foodie Saand

  Subscribers: 614k

  About the Creator:

  Dimple is the founder of ‘DIMPLE’S DISHES’, an all-Gujarati food YouTube channel. It is considered among the top YouTube cooking channels in India. With a passion for vegetarian Indian cuisine, Dimple prepares mouthwatering dishes and guides her viewers through the entire process of cooking in Gujarati. She is on a mission to empower individuals to create flavoursome dishes in the comfort of their own kitchens. Along with delicious Indian cuisines, Dimple is known for sharing recipes of healthy energy drinks, syrup, and immunity booster dishes.

• 19. Chanakya Bhuyan Vlogs

  Subscribers: 139k

  About the Creator:

  Chanakya Bhuyan, host of the Chanakya Bhuyan Vlogs, is an Assamese food vlogger who is a food enthusiast and a cooking expert. It is an all-Assamese YouTube channel.

  This YouTuber makes a delectable array of video content, ranging from exploring famous restaurants and cafes to uncovering hidden culinary gems that offer a taste of Assam's rich culture through its delicious Assamese cuisines. The creator exclusively showcases the cultural heritage of Assam through its delicious cuisines.

• 20. Anagha Mirgal

  Subscribers: 70.8k

  About the Creator:

  With a passion for food and travel alike, Anagha explores places with her companion, Abhijit. Her YouTube channel revolves around food experiences, from exploring local street foods, honest and insightful reviews of cafes and restaurants in their travel destinations, and even reviews of packaged foods. Anagha also recommends budget-friendly dining experiences for their audience, and along with her companion, she also used to share their home-cooked meals and snacks during quarantine. Anagha provides detailed explanations and honest reviews of every cuisine so that her audience is well-informed before experiencing it.

Before You Go

These top food YouTubers in India influence how audiences perceive taste, quality, and even value. FMCG brands, restaurants, and hospitality companies are now working with these creators to influence perception, reach niche audiences, and strengthen real customer engagement through relatable, visual content. They are capitalizing on these creators’ trust and credibility to position their brand in front of a highly-targeted customer base.