Amazon ropes in 100 + social media influencers; launches ‘Live Videos’ to promote brands.
1K+
Live sessions delivered
2K+
Live Viewership
6
Month Campaign
Strategy
Suggested influencers from fashion, beauty , tech and home decor genre since they are the most high selling online.And aligned a 45 mins of live session for each influencer.
Setup live sessions from amazon studio & their home.
Curated live content format such as Ongoing sale & discounts.